Divisional Specialist, Social Media (CHI #2122-55)

Chicago, IL

Job Number:

Type: Full-Time

Department:
  • Marketing and Communications

The American Lung Association has an excellent opportunity for a Divisional Specialist, Social Media to join our incredible team in Chicago, IL.

The American Lung Association has an excellent opportunity for a Divisional Specialist, Social Media to join our incredible team in Chicago, IL. Working as a member of the Digital Marketing team, you will join an outstanding group of professionals dedicated to our mission: to save lives by improving lung health and preventing lung disease through research, education, and advocacy.

In this role, the divisional specialist, social media will collaborate with the national digital staff and local mission and development staff to create and implement social media for local markets. The specialist will develop and schedule organic social content for local social media accounts following current trends and best practices and working with design staff. Additionally, the specialist will provide guidance and recommendations for local staff to fulfill the needs of promoting and featuring local activities. The specialist will develop performance tracking systems and have applied knowledge of creating engaging social content and strategies for audience growth.

Responsibilities

  • Ensure local social media accounts are utilized and featuring current, engaging content.
  • Grow social media following by hitting annual follower growth goal on assigned local accounts.
  • Develop and implement creative ideas to promote local mission programs and events.
  • Collaborate with national digital team, other social media managers and local staff to create a workflow of information sharing.
  • Work proactively with local markets to plan social media for upcoming events, programs and activities.
  • Execute content in timely manner based on social media calendars.
  • Apply strategic approach to organic social media to optimize engagement. 
  • Use data to showcase results, identify areas of improvement and help drive strategy.
  • Assist with copy-editing of local and divisional social media messages.
  • Positive, can-do attitude with a fun and collaborative disposition.

QUALIFICATIONS:

  • Bachelor’s degree in Communications/Marketing or equivalent experience required
  • Two to three years of related work experience
  • Strong demonstrated comprehension of organic social media on platforms including Facebook, Twitter, Instagram, LinkedIn
  • Experience writing for different social media platforms resulting in high engagement rates
  • Creative concepts for digital design and motion graphics
  • Paid advertising experience a plus
  • Team player with strong attention to detail and the ability to manage multiple projects simultaneously in a fast-paced working environment
  • Solid understanding and applied experience using social media schedulers
  • Ability to think holistically and across various digital channels
  • Fantastic collaborative communication skills
  • Exceptional organizational skills
  • Ability to handle a variety of projects on tight deadlines
  • Experience adhering to style guides and best practices for social media
  • Consistent with its mission, the American Lung Association maintains a smoke-free workplace; all employees must abstain from tobacco use in any form.  Also, all employees are required to be fully vaccinated against the COVID-19 virus, unless approved for medical or religious exemption.

APPLICATION PROCEDURE:

To apply, send a cover letter, resume, and salary requirements to (include the job title and the job number in the subject of the email):

Human Resources Department
American Lung Association
Email: alahr@lung.org

The American Lung Association is dedicated to a diverse workforce.
Equal Opportunity Employer M/F/D/V

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